How To Conquer Your Property Development Risk Every Time

Russell Bragg
April 20, 2020
7 Ps of Property Marketing

Risk just got dialled up to a new level with Covid-19.  When we get back to the new normal no one can afford to make mistakes. If you're a property developer you already know that every time you embark on a new property development project you literally bet the house. So how do we make it safe? Introducing the 7 Ps of Property Marketing....[read more]

Why Place Is The First P of Property Marketing

Russell Bragg
April 27, 2020
7 Ps of Property Marketing, Place

Place is the first P of The 7 Ps of Property Marketing. Why? Because it's the first thing most people consider when they are buying property. But also, because it impacts positively or negatively on all the other Property Ps (People, Positioning, Product, Pricing, Promotions and Pace). So, how do you ensure you choose the right land on which to develop? Here's how...[read more]

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