As an architect you’ll know that your next project is likely to come because someone saw how brilliant your last one was. And it’s not just design they judge a development by – it’s how well it sold!
Sadly this isn’t purely down to you because a developer’s cost cutting can spoil your design when the market would’ve been more than happy to pay a premium for quality. This can lead to slow sales and, in some cases, a failed project and therefore no new business referrals for your practise. In the worst case, your developer may go bust leaving you with one less client and a bad debt to right off.
With properly directed research and our experience to interpret it, we can ensure that what you design and what the developer builds is what the market wants to buy.
We can then support the developer’s sales and marketing process to ensure the fastest possible sales pace through high quality lead generation, capture and conversion.
Each of our programmes is tailor-made to a specific development, its location and product proposition. All are properly researched, discussed, planned, budgeted and agreed with the developer before being implemented.
We believe that great marketing comes from great product and that’s what you can design with the right brief and an informed developer.
We charge a monthly retainer based on a percentage of marketing expenditure and then an override commission on property sales.
Create a strong referral flow and avoid bad debt – for the cost of a phone call!
If you feel that a developer you are working with could benefit from this sort of service, please ask them to complete one of our free consultation requests.
Reduce Your Property Development Risk By 80%
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